About me

My name is Cristian Herrera. I was born in Santiago, Chile, in 1976, and came to Sweden with my family in 1977 in the aftermath of the military coup in Chile.

I grew up in the Stockholm area and, over the years, have worked broadly across technology, web development, SEO, operations, and advisory work.

Today I run several tracks: webb-konsult.se, focused on fast, secure business websites with strong UX, page speed, and an SEO-ready technical foundation, Ad-Elit Sverige AB, where I work with business development, and Site2Go, a service for companies in EU markets with strong compliance requirements and a clear GDPR focus.

Here I share my personal reflections on topics that interest me.